What is Advocacy?

Advocacy is an activity by an individual or group that aims to influence decisions within political, economic, and social institutions

Why Advocacy?

  • To affect policy that will support affordable housing
  • To engage the community in understanding and advancing affordable housing
  • To align organizations and individuals working towards affordable housing solutions
Advocacy Photo Capitol

How Is Milwaukee Habitat Involved?

Educating about the need for affordable housing

Supporting federal policy requests within the Habitat for Humanity Cost of Home campaign

Researching, Supporting and Leading specific policy requests at the neighborhood, city and state level 

Advocating for public funds to build and renovate homes 

Get Involved!

Attend our Housing, Race and Equity Workshop. This interactive and discussion-based workshop provides a unique opportunity to delve deeper into the impact of local history on housing patterns. Sign up as an individual or schedule a workshop for your business or organization.

Advocacy Action Alerts

Join our advocacy network and be alerted when opportunities to engage arise.


Current Focus Areas


For the first time in Milwaukee's history a Collective Affordable Housing Plan has been developed to align our community's funders and practitioners. Milwaukee Habitat partnered with the Community Development Alliance (CDA) to develop this plan, with the goal of advancing racial equity by providing a quality, affordable home for every Milwaukeean.

Collective Affordable Housing Plan Priorities:

  • Increase and preserve Black & Latino homeownership in Milwaukee
  • Increase and preserve affordable rentals for families making $7.25-$15 per hour in Milwaukee

Collective Affordable Housing Plan Goals:

  • Create the systems needed to support 32,000 new Black & Latino homeowners in Milwaukee
  • Produce 32,000 rental homes for families making $7.25 - $15/hr in Milwaukee


Habitat affiliates across the state are leading efforts to advocate for the Wisconsin Workforce Housing Program.

The Wisconsin Workforce Housing Program is a $100M program designed to provide gap financing for Wisconsin residents who are first-time homebuyers with incomes up to 120% of area median income (AMI). 

This workforce focus includes those working in healthcare (including CNAs and nurses), light manufacturing, schools (teacher aids, bus drivers, and some teachers), public workers (some firefighters and police), as well as transportation sector employees. The financing would be available for owner occupied new, recently rehabbed and existing single family homes.

The gap financing is a 0% interest loan, with repayment beginning in year six or at sale or transfer. Those at lower income levels qualify for a yearly percentage to be permanently deferred. The loan amount is up to $100K with a sliding scale availability.


Pass the Neighborhood Homes Investment Act.

The Neighborhood Homes Investment Act calls for the creation of a new federal tax credit that will produce new equity investment dollars for the development and renovation of single-to-four-family housing in distressed urban, suburban, and rural neighborhoods.

In hundreds of communities throughout the country, neighborhood revitalization is being stymied by the “value gap” — the situation in which the cost of rehabilitating or building a home is greater than the post-construction value of the home.